SD Empower Insurance Agency
SD Empower Agency, a local insurance provider in Danbury, CT, partnered with Tays Marketing LLC to launch and grow their brand from the ground up. From their visual identity to their online presence and day-to-day social media management, we continue to support their mission of protecting families and individuals through reliable insurance solutions.
What We Did:
1. Brand Identity CreationWe created a professional, trustworthy brand to reflect the values of the insurance industry:
Custom logo representing protection, clarity, and care
Carefully selected color palette for confidence and reliability
Readable, versatile font system suitable for both print and digital
2. Print MaterialsWe designed branded business cards to help them leave a strong impression during in-person meetings.
3. Digital Presence SetupTo help them stand out and get discovered online:
Created and optimized a Google Business Profile
Set up and branded Facebook and Instagram accounts
Created a custom Linktree profile to centralize their digital links
4. Website DesignWe built a clean, responsive website designed to support client conversions:
Service descriptions, contact form, and quote request features
Mobile-optimized and SEO-ready
Reflects their mission, offerings, and professionalism
5. Ongoing Social Media ManagementWe manage and grow SD Empower’s social media presence by:
Creating branded, educational, and engaging content
Posting regularly across platforms (Facebook, Instagram)
Monitoring analytics and adjusting strategy for optimal engagement
Promoting trust, visibility, and client relationships
Outcome:
SD Empower Agency now has a unified and professional brand, both online and offline. From business cards to social media to their website, every touchpoint is designed to empower their clients and build credibility in their field.
Project Gallery
We believe in truly connecting with our clients. As a multilingual agency (English, Spanish & Portuguese), we’re proud to serve diverse communities while providing one-on-one attention and custom strategies. Every project starts with a brief meeting to understand your business, goals, and audience — then we deliver unique proposals designed to help you grow.
This portfolio showcases the final results of selected work across branding, websites, social media, and more. Each project reflects our mission to combine strategy, creativity, and personal connection in everything we do.